The School of Business Shantou University has made great academic achievements in the 2022 Guangdong Social Science Academic Conference. The following papers were selected as excellent papers for the Conference:
1. Big Data-Driven Customer Engagement Behaviour and Business Performance co-written by Prof. Bu Xiangzhi, postgraduates Lu Yiqing and Zhuang Yuhao
2. A Supply Chain Operation Model for Contract Farming Based on Land Transfer co-written by Prof. Zou Zongbao and Wang Cong
3. How Live E-Commerce can Boost the Transformation and Upgrading of Traditional Manufacturing Industry--Take Shantou Textile and Garment Industry as an Example co-written by Prof.Liang Qiang，Dr. Zou Likai and postgraduate Weng Jialin.
4. The Impact of Dialect Diversity on Household Financial Market Participation co-written by Dr. Zhang Cheng and postgraduate Weng Xiyan.
The Official Announcement of Excellent Papers of the 2022 Guangdong Social Science Academic Conference
Attached: The List of Excellent Papers of the 2022 Guangdong Social Science Academic Conference
This achievement fully reflects the determination of the School of Business to deeply promote the root of industry-academia-research and the high-quality development of discipline construction. In the new journey, the School of Business will continue to focus on the major theoretical and practical issues of Guangdong's economic and social development and keep making greater contributions.
